Apella is a fashion label that challenges convention by valuing diversity and uniqueness. Ritu Khanduja’s inspiration for Apella came from her quest to find flattering, body-positive garments that didn’t conform to conventional sizing. They say, “You matter, your size doesn’t,” loud and clear. Apella offers free size customisation and a wide range of sizes (XS to extra 10XL). Apella provides more than just clothes; its personal support executives will help you create a unique fashion experience. Apella has you covered for every stage of life, from casual to formal clothing and maternity to kid’s fashion. To help you update the style of your clothes, we undertook extensive research on Apella.
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About the Brand and Its Differentiators
Ritu Khanduja’s vision for the fashion label she co-founded is notable for its emphasis on diversity and individuality. The wide variety of sizes, from extra-small (XS) to extra-large (10XL), sets it apart from competitors. Apella further lets buyers choose their sizes at no extra cost. The brand stands apart from competitors in the fashion business because of its value on customers’ uniqueness, personalised assistance, and diverse sizes.
Product Categories Available
Apella has you covered from head to toe, with options for men, women, children, and even expecting mothers. Shirts, short kurtas, long kurtas, kurta pyjamas, and loungewear sets are all available in the Men’s Wear section of the store. They provide a wide selection of kurta sets, premium suit sets, anarkalis and shararas, dupatta suits, co-ord sets, dresses, tops and tunics, nightwear, and bottom wear in their Women’s Wear department. Customers may get a whole wardrobe solution for their family since they provide kid’s and party wear as well.
Some of the Categories Available on Their Websites
Men’s Wear
Apella’s Menswear line has an extensive variety of clothing fit for any event or lifestyle. From traditional men’s shirts made of quality cotton for everlasting elegance to breezy cotton-linen short kurtas perfect for chill weekends, Kurta pyjama sets from a cotton-and-polyester combination combine a contemporary aesthetic with traditional Indian comfort. The range also has stylish loungewear sets made from soft cotton for lounging around the house. Apella’s Men’s Wear is the real deal in accommodating various tastes and needs.
Women’s Wear
Apella’s Menswear line has an extensive variety of clothing fit for any event or lifestyle. From traditional men’s shirts made of quality cotton for everlasting elegance to breezy cotton-linen short kurtas perfect for chill weekends, Kurta pyjama sets from a cotton-and-polyester combination combine a contemporary aesthetic with traditional Indian comfort. The range also has stylish loungewear sets made from soft cotton for lounging around the house. Apella’s Men’s Wear is the real deal in accommodating various tastes and needs.
Maternity Wear
Apella offers maternity wear options designed for comfort and elegance, ensuring that expectant mothers are at ease.
Party Wear
Apella provides a variety of options for occasion-appropriate party attire.
Kid’s Wear
The kid’s apparel from Apella, such as the Multicoloured Kids Comfort Dress, is made from a breathable Rayon fabric with alluring floral motifs.
Our Personal Experience with the Brand’s Products
Apella’s dedication to sizing diversity and personalisation was a significant factor in our satisfaction with their offerings. It was remarkable that we could choose apparel in various sizes and alter it to our specifications. The care they put into making these garments shows in every detail, from the fabric to the cut. In addition, having a dedicated support crew available to provide fashion suggestions and fitting guidance contributed to a more customised and customer-focused purchasing experience. Apella provides its customers with a comprehensive and individualised fashion experience, not simply clothes.
Conclusion
In conclusion, Apella is a brand that knows the needs of people with different body types. Since they are committed to recognising and appreciating individuality while supplying various fashionable garments, they deserve to be considered among the most prominent names in the fashion business. Apella provides a curated and accessible fashion experience for everybody, whether you’re shopping for everyday wear, work gear, or even maternity clothes.
